Marketing

It isn’t enough to arrange a study abroad.  Students have to know something’s happening or they do not sign up. I’m fine with addressing classes, but publicity also involves the posting of flyers and yard signs; the construction Facebook pages and online websites. An academic is trained for none of this.  Fortunately, my graduate assistant, John Mooneyham (pictured below), is over thirty years younger than I, and very computer literate. He also worked extensively as an English teacher and program administrator in Asia before returning to ETSU for a graduate degree.

I could not get the posters and websites to look so professional without him:
http://www.etsu.edu/honors/international/documents/china_document_cuai5199_4220.pdf

http://www.etsu.edu/coe/china/default.aspx